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Click here for the Executive Programmes Short Courses Calendar for 2012.


Digital Multimedia Management and Regulation

This programme will expose participants to the latest developments and trends in digital multimedia services, the evolving business models and regulatory challenges that convergence brings and the economic opportunities and challenges this poses for African markets.

Category: Executive Education


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Topic: Other
iGIBS Topic: 
Management level:
Faculty: Dr. Mark Jamison and Professor Eli Noam
Start date: 21 May 2012
Arrival time: 08:00
Start Time: 08:30
End date: 25 May 2012
End time: 17:00
Venue: Gordon Institute of Business Science, 26 Melville Rd, Illovo, Johannesburg
Map:
Target audience:
Programme fee:
R 19500.00
:
R
:
R
Course duration: 4.5 days
Application entry deadline:
Name: Feroza Essop
e-Mail: execed@gibs.co.za
Telephone: +27 (0) 11 771 4313
Fax:
Target audience:
URL:

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Introduction

The landscape for digital multimedia services is undergoing a global revolution as a result of the convergence of telecommunications, broadcasting and Internet networking technologies. Regulators, policy-makers, and industry professionals are challenged to keep pace with the rapidly evolving technological, economic and legal parameters of this new digital multimedia environment while simultaneously managing the optimum balance between public interest, market growth and industry competitiveness on a global stage.


How you will benefit

This programme will expose participants to the latest developments and trends in digital multimedia services, the evolving business models and regulatory challenges that convergence brings and the economic opportunities and challenges this poses for African markets. The programme will be driven by a diverse range of local and international academic faculty, industry speakers, African regulators, government and other organisations involved in the rollout of digital multimedia services on the continent. The course contains a mix of classroom teaching, discussion/debate, external visits, industry analysis, and organisational and management skills development.


Who should attend?

Communications regulators and policy makers from Africa as well as those responsible for regulatory affairs within telecom operators, service providers, broadcasters, media companies and technology suppliers, who have to keep pace with the rapid developments in digital technology while maintaining a vibrant, competitive market that serves consumers and businesses. The programme does not require any detailed prior technology knowledge.


Key outcomes:

  • Understand the current reality of digital convergence and its disruptive impact on industry business models and the need for regulators to adapt.
  • Examine the evolving content value chain, and how broadcasters are combating the growing availability of online TV and video content.
  • Debate strategies to provide universal broadband services in developed and emerging markets and the economic and social opportunities that this creates.
  • Understand how the availability of mobile devices and spread of social networks is changing consumer behaviour.
  • Visit a Johannesburg township to discover how township businesses and low-income residents consume digital media and access online services.
  • Hear experiences from regulators in East, West and South Africa on the rollout of broadband multimedia services.
  • Learn the principles of Stakeholder Management and acquire tools for performing Regulatory Impact Assessments.

Participants will also have plenty of opportunity to collaborate in syndicate sessions to analyse and provide solutions to specific issues faced in their own organisation.


SCHEDULE

   
Click here to download the schedule


Faculty

Faculty and speakers include:

  • Dr. Mark Jamison (lead faculty) - Director of the Public Utility Research Center (PURC) and director of Telecommunications Studies at the University of Florida
  • Professor Eli Noam - Director of the Columbia Institute for Tele-Information
  • Dr. Bashir Gwandu - Executive Commissioner of the Nigerian Communications Commission
  • Professor John Nkoma - Director General of the Tanzania Communications Regulatory Authority

Duration: 4.5 days


Fees: The fee of R19 500 includes tuition, instruction material, textbooks, lunches and refreshments, and is VAT exempt. No registration will be confirmed without payment.


Cancellation Policy
Delegates who cancel their registration after the closing date for registrations, or where there is no closing date, less than 14 days prior to programme commencement, will be liable for 50% of the programme fee. Those who do not arrive for the programme will be liable for the full fee. Notification of cancellation must be sent in writing either via e-mail or via fax. All who cancel or do not attend must return the course material intact.


Contact Details:
Feroza Essop
Tel: 011 771-4313
E-mail: execed@gibs.co.za  

   

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